Technology
AllTrails is essential for hikers of every skill level.
– AllTrails is a popular hiking app used by hikers of all skill levels.
– The app saw significant growth during the pandemic, with many new users turning to it for outdoor activities.
– AllTrails has raised millions in funding and reached one million paid subscriptions to AllTrails+.
– The app has become more lifestyle-oriented and won Apple’s app of the year in 2023.
– AllTrails launched the Public Lands Program to provide real-time trail data to park managers and users.
– The company focuses on diversity and inclusivity in the outdoors, partnering with organizations and supporting women and BIPOC hikers.
– Some users believe in eventually weaning off the app to experience hiking independently.
– AllTrails aims to be an alternative to social media platforms, promoting outdoor activities over screen time.
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